Let’s discuss our thoughts on music licensing, the past, the present, the future.
From what I’ve read the performance royalties you could earn as a composer 30 years ago were much higher than today. I also read that the sync fees have been getting increasingly lower in average (except possibly high end movie trailers).
Right now there is a much higher need for music than ever. Not for TV broadcasts, but online video such as YouTube. I guess this is the reason why micro stock music libraries have become so successful the last decade. So it’s a game of quantity, not quality. At least that is how I feel.
I can see a lot of things happening that are actually good for composers. Such as music for live streams, virtual reality games, more games in general etc. I can actually see that performance royalties might get less and less important, and direct sync fees will take over. What do you think?
What are your thoughts on music licensing going forward? What should we as composers focus on to increase our chances of success?