I am moving from audio engineering towards music production and sound design for my artist project (reflekshun), library music and video games.
The artist portion requires education on marketing. Library music education on the most suitable platforms for my work, and the most viable formats. The video game portion requires education on middleware and knowing the community.
I have been compiling education resources like reddits, podcasts and youtube pages for each of these categories. I use Notion to keep all of these organized.
I have been researching the best forums and discords for discussion and connecting with like minded people with similar problems to solve (sound guys finding their way in the industry), or complimentary problems (developer needs music/sound -> I need video games to put the music/sound on). Also with people who are better at me at both those things.
I have been writing music, making music videos and trailers for artist songs and tracking how long it takes to do each of those and how viable it is to keep doing all of those things, how often I should do the full package etc. I intend to also make some tutorial videos for youtube to compliment it.
I plan to write these faster than the artist tracks and keep a list of the moods I am writing for
I plan to write music for video that is posted by video game developers at a lower level to practice syncing and sound design, it also doubles as something I can send back to them for opinion and perhaps even end up working with them if they like it. I also have my eyes on game jams in case they are suitable for my goals.
I have spent years accumulating great tools for composition and sound design, so i intend to focus my resources on other areas right now.
As I release more artist music videos on youtube, enforcing my visual and sonic signature, my brand strength will improve. I am also doing twitch streams and have a discord server which I am starting to engage a little more in to help with that.
For video game music I am considering making a separate page with easy to navigate mood and situational cues (town music, action music, forest music etc). To give a quick glance at the atmosphere I can provide for games.
For library music I may do a similar thing as video games.
That’s all I can think of for now. Let me know if there is any feedback on my approach, I am very eager to improve and learn! Thanks for everyone sharing your ideas as well, it is good to be here